Our Story

The platform born from a coach's real need

From frustration to solution

CoachPro Tools was born in 2024 when Ariel Díaz, a professional coach and digital entrepreneur, got frustrated searching for interactive tools for his coaching sessions. Everything he found was static PDFs, generic templates and materials that didn't engage clients.

He decided to build the solution: a platform with interactive web tools coaches could use live during sessions, with professional PDF export and brand customization.

Today, coaches across Latin America and Spain use CoachPro Tools to transform their sessions.

CoachPro Tools dashboard — 249 interactive tools for coaches

What drives us

Mission

Democratize access to professional coaching tools so any coach can deliver world-class sessions.

Vision

To be the go-to platform for Spanish-speaking coaches, with the most complete collection of interactive tools on the market.

Values

Professionalism, innovation, accessibility and community. We believe a coach with better tools creates greater impact.

CoachPro Tools by the numbers

249
Tools
15
Categories

Our team

Ariel Díaz — Founder of CoachPro Tools

Ariel Díaz

Founder & CEO

Professional coach and digital entrepreneur. Created CoachPro Tools to solve a problem he lived daily in his coaching sessions.

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Leonardo Pralong

CTO

Technical lead responsible for the platform's architecture, integrations and user experience.

Ariel Díaz — Tool Design at CoachPro Tools

Ariel Díaz

Tool Design

Designs and develops the 249+ interactive tools from his direct experience as a coach in real sessions.

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