Building an online coaching practice takes more than knowing how to coach. You need tools to manage clients, get paid, communicate, run sessions and measure results. Choosing the wrong ones can cost you time, money and clients.
This guide gathers the most important tools every online coach should know in 2025, organised by function, so you can build your toolkit sensibly.
270+ interactive tools to use directly in session with your client: Wheel of Life, GROW, SWOT, personality tests, emotional management and much more. The client takes part live and the PDF carries your brand.
Best for: The core of your online coaching practice
See CoachPro Tools →For online coaching sessions you need a reliable video call tool. Zoom is the industry standard for its stability and screen sharing (essential for using CoachPro Tools in session).
Best for: One-to-one and group online coaching sessions
Automates session booking. The client picks an available slot, confirms and gets automatic reminders. No more back-and-forth emails to agree a time.
Best for: Any coach who wants to run their calendar professionally
To charge for your services professionally. Stripe lets you create payment pages, charge in any currency and manage subscriptions. PayPal is better known among some audiences.
Best for: Charging professionally in any country
To manage your client base, follow up and automate communications. GoHighLevel is especially popular among coaches for its all-in-one approach.
Best for: Coaches with client volume who want to automate their business
To create your marketing material: social posts, proposal decks, welcome documents and general branding. It is not a session tool.
Best for: Creating the coach's marketing and branding materials
To record short videos you can send clients between sessions: explanations, reminders, feedback on video. Clients value it highly.
Best for: Coaches who want better communication between sessions
To organise your knowledge base as a coach, store resources, document processes and create reference material. It complements a session platform, it does not replace one.
Best for: Internal knowledge base and coach documentation
Social media is the main acquisition channel for most coaches. Instagram for life and wellbeing coaching, LinkedIn for executive and business coaching.
Best for: Coaches building a personal brand to attract clients
A professional website is fundamental for credibility. Include your bio, services, testimonials and a contact or booking form.
Best for: Any coach who wants to be found online
The ideal toolkit for an online coach in 2025 does not have to be expensive or complicated. The essentials: CoachPro Tools for sessions, Zoom for video calls, Calendly for scheduling and Stripe or PayPal to get paid. With those four you can run a completely professional online coaching practice.
270+ interactive tools for professional coaches. 30-day risk-free guarantee.
See plans from $30/month →30-day guarantee · No contracts · Instant access · One-off payment available